In today’s rapidly evolving sustainability landscape, Life Cycle Assessment (LCA) has become far more than a transparency tool, it is a strategic driver of innovation. By turning environmental data into clear and actionable insights, LCA enables product teams to make smarter design choices, prioritize meaningful improvements, and align development decisions with corporate climate ambitions from the earliest stages.
At Vynova, sustainability is not just a commitment, it is an integral part of how we innovate and collaborate across the value chain. This is why we work hand in hand with partners like Gerflor, a global leader in resilient floor and wall solutions, to help them design products that meet the highest environmental standards while delivering superior customer experiences.
“Our long-lasting collaboration with Gerflor goes far beyond material supply,” says Julien Lionet, Sales and Application Support at Vynova. “It is rooted in transparency, trust, and a shared ambition to reduce environmental impact across the full product life cycle. By providing robust, consistent, and application-ready LCA data for our PVC resins, we empower Gerflor’s teams to quantify product footprints with precision, identify opportunities for improvement, and make evidence-based decisions that accelerate our mutual sustainability roadmaps.”
“Working closely with Vynova gives us the clarity and confidence we need to innovate responsibly,” says Laure Aldon, CSR Manager at Gerflor. “Their transparent LCA data and technical expertise enable us to deliver flooring solutions that perform exceptionally for our customers while measurably reducing environmental impact.”
The result is flooring that is durable, aesthetically appealing, and firmly aligned with circular economy principles and long-term environmental responsibility.
Together, Vynova and Gerflor demonstrate how innovation and sustainability reinforce each other, quite literally under your feet.
Because every step matters ...